About Idols

The reality talent show entertainment format Idols is the televised search for a new national solo pop idol by FremantleMedia and 19TV. In 2001, it premiered in the UK as Pop Idol, produced by Thames and 19TV. Aside from garnering the highest ratings and record breaking phone votes, Pop Idol received The Rose d’Or 2002 (The Golden Rose of Montreux), Europe’s top television award, and the prestigious British Academy of Film & Television Award (BAFTA) for Best Entertainment Programme or Series.

Since then, Idols has become a worldwide phenomenon produced in almost three dozen countries. It has dominated television ratings and created new recording artists all over the world. More than 112 million viewers have enjoyed it and they have cast over 1.7 billion votes. The idols format series continues to be a success no matter what title the series is called.

American Idol is the most popular series around the globe which is now on its 6th season. In Slovakia the Slovensko hlada Superstar took a massive 41.1% share when it launched on STV in September 2004. The third series of Idol in France, Novelle Star was the higest rated show on M6 in 2005 with 6.4 milion viewers. 1.47 milion viewers tuned in to watch the winner of the third series of Idol in Norway, which is the highest rated programme in TV2 history. There is Brazil, Pan-Latin Idol, Canadian and South African Idol.

Philippine Idol is the 35th territory to air the reality entertainment series and the 5th in Asia following Malaysia, Singapore, Indonesia and India which launched their first Idols series back in 2004. In Indonesia, audiences grew by nearly 50% from launch and the Singapore Idol final became the highest rated show in 2004 with a market share in excess of 60%. Malaysian Idol peaked with an audience share 350% higher than the broadcaster’s primetime average, and Indian Idol ranked as the broadcaster’s highest rating show nearly every week.

Idols continues to create major recording artists in all territories in which it airs with the winners and, in many cases, the runners-up all achieving phenomenal chart success and record sales.


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